Marketing Coordinator for Latino Arts Org

Posted on 
Jobs - DEADLINE :  
Marketing Coordinator for Latino Arts Org
    Email
/
    Website
/

   

   

  

To apply for this position, please email submissions to: educarte@educarteinc.org. Include a cover letter and your resume.

Marketing position summary:

EducArte seeks an experienced, creative marketing professional to join our fast-growing arts nonprofit organization. In this position, you will work directly with our Executive Director to create marketing campaigns that increase audience awareness and participation in our arts programming and events, taking primary responsibility for the execution of each campaign. You will seek to increase brand awareness through both traditional and new media campaigns. This position will be responsible for social media marketing, writing copy, preparing advertising assets,  promotion, coordinating content for brochures, web pages, grassroots community engagement, and performing arts events. 

Duties:

Advertising and marketing management

  • Support Executive Director with strategy and implementation of marketing campaigns for performances and events
  • Oversee the creation of flyers, posters, and other materials for specific events or institutional marketing purposes
  • Research artists, events, and outreach opportunities to enhance marketing strategies and improve positioning
  • Attend weekly marketing meetings and provide input into marketing and communications strategy, goals, and objectives.
  • Manage the calendar, weekly newsletter, website, and social media calendar to inform and expand our local audience, tell our brand story, further our mission, and increase program participation
  • Develop marketing plans for events, series, and programs
  • Oversee the development of web pages, ticketing setup, and patron communications
  • Maintain and update photo and video archive
  • Collect data, report on key metrics and content performance, and analyze the success of marketing efforts

Digital marketing:

  • Manage marketing-related web pages
  • Write content for EducArte newsletters, web pages, and social media
  • Draft or review web pages and newsletters regularly to ensure accuracy, clarity, and marketing effectiveness
  • Draft and schedule targeted email marketing campaigns, social media calendar, and bi-weekly newsletter
  • Work the outreach table at EducArte events in rotation with other staff
  • Oversee content for and production and placement of promotional materials
  • Participate in grassroots marketing initiatives

Other duties as assigned.

Estimated 10 hours per week. $21.66/hr. Remote work with some on-site work at events.

MINIMUM QUALIFICATIONS:

  • Minimum 2-3 years of experience in marketing and communications
  • Experience in social media, including Facebook, Instagram, LinkedIn, Twitter, YouTube, Google Analytics
  • Excellent writing and editing skills
  • Excellent verbal communication skills and collaborative attitude
  • Exceptional attention to detail and organizational skills

PREFERRED QUALIFICATIONS:

  • Cultural and linguistic competency in Brazilian culture and arts
  • Experience with Photoshop, video editing software, web content management software, or email automation software is a plus
  • Experience in arts marketing and/or arts administration work
  • Familiarity with the DC arts and media market

To apply for this position, please email submissions to: educarte@educarteinc.org. Include a cover letter and your resume.

About EducArte: 

EducArte is a 501(c)3 non-profit organization that offers music, dance programming and education that centers around encounters of African, indigenous, and European cultures in the Americas, with a focus on Brazil. We employ community building and cross-cultural communication to foster a vibrant and diverse cultural arts community that encourages artist and audience collaboration. We believe that engagement in the arts should be part of everyone’s daily lives because creative engagement results in healthier people and society. We approach our projects and community with a deep commitment to social justice, equity, inclusion, and equality. Find out more at www.educarteinc.org.

EducArte provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

Job Details (for job postings)

Job Category: Marketing/Communications
Position Type: Part Time
Experience: 2-5 Years
Education Level: Bachelor's Degree