Social Media Coordinator

The New Orchestra of Washington (NOW) is seeking a music-loving, fun, and dedicated individual to join its team as a part-time Social Media Coordinator.

About NOW

NOW strives to build a world in which transformative musical experience is available and accessible to all. In 2012, Artistic Director Alejandro Hernandez-Valdez from Mexico and Executive Director Grace Cho from South Korea founded NOW with the belief that music has the power to connect people and bring communities closer. We’re guided by six values: Collaboration, Representation, Education, Advocacy, Technology, and Experimentation (CREATE). Learn more about NOW.

NOW is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, marital status, disability, gender identity, or Veteran status. Read more about IDEA at NOW.

Position Description

The Social Media Coordinator’s primary responsibilities are:

1. to develop strategy and create content to connect with the NOW community via its current social media platforms, including Facebook, Instagram, Twitter, and YouTube; and

2. look for opportunities to increase NOW’s digital presence through other platforms such as TikTok and Twitch.

The ideal candidate is both creative and analytical, and has a passion for storytelling, music, and digital trends. This position collaborates closely with NOW’s artistic and operations team and reports to the Executive Director.

This is an independent contractor position with a flexible schedule of approximately 5 hours a week.

Due to COVID-19, we are mostly working remotely right now, but you are welcome to work in our office space in Rockville, MD.

Essential duties include, but are not limited to, the following:

• Build and manage NOW’s social media profiles and presence, including Facebook, Instagram, Twitter, YouTube and additional channels as deemed relevant.

• Develop content calendars for each social media platform and produce creative, relevant, and compelling content.

• Plan and design digital campaigns in collaboration with the NOW team to inform, engage, and motivate target audiences and grow virtual NOW community.

• Design and implement social media strategies to align with NOW’s vision and artistic goals.

• Actively respond to and engage in conversation with social media followers.

• Identify digital consumer trends and insights.

• Brainstorm new and creative growth strategies in digital and social media platforms.

• Track, measure, and analyze all initiatives to report on social media return on investment (ROI).

• Other duties as assigned.

Minimum Qualifications

• Strong collaborative team player in a dynamic, results-oriented, and entrepreneurial environment

• Ability to produce highly creative content as often as necessary

• Ability to maintain social media channels independently and cooperatively

• Proficient in writing for multiple audiences and multiple social channels

• Highly organized with great attention to detail

• Ability to gather and analyze data

• Knowledgeable in the principles in marketing and customer service

• Knowledgeable in paid media for various social media channels

• Ability to identify and define user needs

• Ability to work and communicate information effectively to staff and social media users

• Basic photo and video experience to help create content

• Strong marketing language skills

• Bachelor’s degree in Music, English, Communications, Marketing, Public Relations or related field, or equivalent combination of education and experience.

To Apply

Please send an email to jobs@neworchestraofwashington.org, and include a cover letter, resume, and work sample.