Social Media Specialist

Posted by Sandy Spring Museum ; Posted on 
Social Media Specialist


Sandy Spring Museum:

Sandy Spring Museum is a private, independently-operated museum located between Washington, DC and Baltimore. The museum serves as a catalyst for community building by facilitating opportunities for creative engagement. Originally established as a history museum, we now focus on providing a sense of place by supporting community-generated cultural arts programming, including musical performances, art exhibits, festivals, and more. The museum is also the state-designated regional folklife center. Our goal is to become a key focal community gathering place, serving the ethnically-diverse Washington, DC metro area. During the past 8 years, the museum’s budget and staff have tripled in size. We seek to continue this trajectory by contracting with a Social Media Specialist with experience in a communityfocused organization, who brings energy, enthusiasm, and a creative entrepreneurial approach to their work.

Job Description:

Although the Sandy Spring Museum is a non-profit organization, we are also a growing business that is part of the area’s robust, creative economy offering culturally-rich and diverse experiences ranging from the visual arts and music to maintaining a digital archives of the community’s history, roundtable forums, sculpture gardens and live performances on our beautiful grounds and so much more for the general community. The successful Social Media Specialist will build awareness of the museum’s services and drive attendance to the museum, building the number of visitors, members, collaborative partners and supporters. The ideal candidate will be able to work with minimal supervision.

Primary responsibilities:

  • Creating content, including text posts, video and images for use on social media platforms
  • Promoting the museum, its programs and services as “products” over social media in a way that is consistent with the museum’s brand
  • Scheduling posts using applications such as Hootsuite
  • Interacting with customers and dealing with inquiries
  • Developing a social media strategy and campaigns
  • Tracking data and analyzing the performance of social media campaigns

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Job Details (for job postings)

Job Category: Marketing/Communications
Position Type: -
Salary Range (annual): -
Experience: 2-5 Years
Education Level: Bachelor's Degree